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Iconic Protein Review - 12 Things You Need to Know

Iconic Protein – is the Iconic Protein drink healthy? That’s the question many people are asking, which is why our research team decided it was time to dig deep into this protein supplement.

We looked at all the ingredients, the possible side effects, clinical research, human studies, and more. Here we have the bottom line on Iconic Protein and weight loss with all the information in hand.

Iconic Protein can be purchased through their Official Site.

Iconic Protein Readers: Noom is offering our readers a risk-free trial, for a limited time. Click here for more information!

What is Iconic Protein?

Iconic Protein is a protein supplement available as a ready-to-drink product or a protein powder. There are also sample packs available if you want to try the protein supplement before making a more significant purchase. The available flavors are:

  • Chocolate Truffle
  • Cafe Latte
  • Cacao + Greens
  • Vanilla Bean

Iconic also offers a protein powder.

Who Makes Iconic Protein?

There’s no indication that a company other than Iconic Protein is behind the product. We found no mention of a company in the Privacy Policy, and the only contact information is an email and contact form.

2021 Update: The name of the company is Be Well Nutrition.

Iconic Protein Customer Service

Iconic’s customer service department is reachable via email, but that’s the only means of contact outside of social media.

Email: info@drinkiconic.com

Does Iconic Protein work?

  • Nutrients — Milk protein is a cost-effective and simple way to stimulate muscle protein synthesis in middle-aged men.
  • Iranian Journal of Pharmaceutical Research — “Milk proteins have high nutritive value and remarkable medicinal properties.”
  • Nutrition & Metabolism — “Epidemiological evidence shows dairy consumption to be associated with a decreased prevalence of metabolic-related [conditions], supported by experimental studies showing milk protein decreases the prevalence of individual metabolic risk factors such as increased blood flow, increased LDL, and a mild increase of blood sugar.”

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Other Products

Other Iconic Products

The three Iconic supplements we could find, at this time, Iconic Kids, ready-to-drink shakes, and protein powder. The company looks to be relatively new so that additional products may be added in the future.

Iconic Protein Customer Testimonials

Iconic Protein Claims

The claims made by Iconic are straightforward – the ready-to-drink product is created from grass-fed cow protein, though the protein powder is not. Other than providing a good source of protein, there are no other uses for the product.


Iconic Protein Ingredients

There are quite a few ingredients in Iconic Protein ready-to-drink products. These ingredients are:

  • Water
  • Grass-Fed Protein Isolate
  • Organic Blue Agave, Monkfruit, Stevia
  • Chicory Root Inulin
  • Electrolytes

When you take a look at the Iconic Protein powder, the ingredients are:

  • Milk Protein Isolate
  • Natural Flavor
  • Monkfruit Extract
  • Sea Salt
Ingredient Details

Details on Ingredients

Does protein have a connection to weight loss, and, if so, just how much research is there to prove the connection?

Grass-Fed Protein Isolate / Milk Protein Isolate (not grass-fed): Most research into the impact of protein on weight loss has involved whey or milk protein. The grass-fed title has been a topic growing in popularity, but this has yet to translate into dedicated research.

When we look into the effect of protein on weight, we see that research abounds. In 2008, the Asia Pacific Journal of Clinical Nutrition published research showing high-protein intake increased the feeling of fullness and weight loss.

Jump forward to 2015, and again research shows protein helps fight hunger. Hence, you eat less and, subsequently, lose weight – the American Journal of Clinical Nutrition.

In 2017, Obesity Facts published research that showed a [high protein diet] group lost significantly more weight than…participants in the [standard protein diet] group.”

The effect has even been shown in an older population, as evidenced by improvements in body composition with a higher protein diet – Nutrients.

In 2018, Frontiers in Endocrinology shared research that again connected high-protein diets to weight loss – and the list of supportive research keeps piling up.

It’s important to note that the effect of protein on weight loss was most often seen in people following a high protein diet. If you’re using Iconic Protein as part of a standard protein diet, the effects may not be the same.

Organic Blue Agave / Monkfruit / Stevia: Blue agave, monk fruit, and stevia are all-natural sweeteners. Each has its own flavor and sweetness level, which is likely why all three are used by Iconic Protein. Natural sweeteners decrease calorie count, in many cases, and removed processed sugars from the product.

Weight Loss

Iconic Protein and Weight Loss

There is a secure connection between protein and weight loss. No doubt consuming a high-protein diet is beneficial in terms of body composition and body weight. However, this effect is not unique to Iconic Protein. This supplement is an option as a supplement in a high-protein diet. Still, there’s no reason to believe it works any better than other grass-fed protein sources.

Side Effects

Iconic Protein Side Effects

The only side effects we’ve found with protein shakes affect the stomach. You may experience:

  • Gas
  • Bloating
  • Stomach upset
  • Nausea

How to Use Iconic Protein

The Iconic Protein ready-to-drink shakes are the simplest to use – chill and drink. Protein powders need to be mixed with water or your favorite non-carbonated beverage and mixed well before drinking. There’s no indication that you can use Iconic Protein in hot drinks.

Where To Buy

Cost and Where to Buy

You can purchase Iconic Protein from the official website and Amazon. On the official website, you’ll spend $38 for a 12-pack of ready-to-drink shakes. Protein powders retail for $27 per pound. Sample packs come with five flavors – one of each currently available variety.

Pros and Cons

Pros and Cons

There’s very little to know, like, or dislike about Iconic Protein, but there are a few pros and cons.


  • The company is transparent with all ingredients.
  • There are no fluff ingredients in the formulas.


  • The protein powder is not from grass-fed cows.
What Users Are Saying

What Users Are Saying

“I purchased the cafe latte. It’s so good! I like frozen sugary coffee drinks that are not so good for my growing waistline. Yet this was the perfect replacement for a bad habit needing an immediate halt! Now I get the protein I need and the taste I love!”

“The worst taste ever. Stevia is just the worst aftertaste in the universe. – the taste is nasty. That Stevia has the worst after taste. And it is difficult to cancel this order. Why can’t I find a way to cancel this subscription for good?!?!”

“These protein drinks are ok tasting, like slightly chocolate milk. It’s not as rich tasting as I’d hoped, but the healthier ingredients make it worth it. Definitely tastes better cold.”

Iconic Protein Ingredients
Bottom Line

Bottom Line on Iconic Protein

What’s the final take on Iconic Protein? If you’re looking for a grass-fed protein, you may be satisfied with Iconic. Unfortunately, there’s nothing special about the formula or the protein source, for that matter. Science shows that whey protein works for weight loss, but no definitive science says grass-fed protein is more useful or healthier.

Losing weight with protein is an option that’s been proven to work, but there are other ways to lose weight and keep it off.

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Iconic Protein Review
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Iconic Protein

Who makes Iconic Protein?

The creators are Be Well Nutrition.

What is in Iconic Protein?

The ingredients for the ready-to-drink products are:

  • Water
  • Grass-Fed Protein Isolate
  • Organic Blue Agave, Monkfruit, Stevia
  • Chicory Root Inulin
  • Electrolytes

The ingredients for the protein powder is:

  • Milk Protein Isolate
  • Natural Flavor
  • Monkfruit Extract
  • Sea Salt
How much is Iconic Protein?

The ready-to-drink 12-packs are $38. The protein powder is $27 per pound.

Any side effects?

You may experience:

  • Gas
  • Bloating
  • Stomach upset
  • Nausea

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